A team project from the start, I held a supportive role to Art director, Miriam Lisco, of Walsh Design. Direction from client included a vibrant pride of rural Alaska, distinctly native Eskimo culture, and a highlighted focus of the 'Wild' in their product, Wild Yukon King Salmon.
Personal responsibilities included preliminary sketches for final illustrative logo, creating the wordmark to be included in the logo, and vectorizing the final sketch by hired illustrator, Jim Hayes. Below find the final logo and a full page ad designed for Seafood Business magazine.